Welcome to the Flavorverse!
In the Flavorverse, spices collide, flavors are created, and history is made.
Like wine, tobacco, or coffee, spices have shaped world history and global culture. Cows were traded for salt. Dowries were paid in pepper.
A global economy was built on preservation and flavor. Salt kept food alive. Spices made it worth eating.
If food is fuel for the body, digestion is the superpower that turns it into energy, focus, mood, and drive.
Macro and micronutrients, polyphenols, flavonoids, terpenes, vitamins, and minerals all contribute to a balanced mind, body, and spirit.
Through mindful consumption of food, herbs, and spices, you give your body the building blocks of biology and the chance to extend your time here while fully savoring the journey.
Food is how we access the best version of ourselves.
And you hold the key to your Flavor.
Welcome to the Flavorverse.
Drop #001 – Szechuan Buzz
Season Deez’ inaugural flavor was handcrafted by restaurant owner and chef Nick Lowell of Cockti Juicy Fried Chicken in Austin, Texas. Built through layered spices and careful balance, Szechuan Buzz is a craveable finishing rub designed to trigger heat, tingle, and memory on every bite.
Born on Cockti’s succulent, masa-crusted fried chicken, this blend delivers an addictive sensory experience: mouthwatering spice up front, that signature Szechuan buzz on the lips, and a flavor profile that keeps pulling you back in.
Drop #002 – Codename: Hulked Jalapeño
Born in the summer kitchen, this twist on a classic blend brings bright green pepper energy, a lingering heat, and a final touch of sweet into a pocket-worthy pepper powder you’ll wish you had for buttery movie popcorn.
Hulked Jalapeño Rub first debuted at Cockti JFC in Summer ’25 as the limited-time “Hulked” Sandwich: fresh slaw, mango, and aioli. The result is a vivid, bright heat that hits the tongue, then backs off with a clean, cool finish.